VetJobs - The Leading Military Job Board

Support the Director of Enterprise Loyalty & Customer Marketing across a wide range of key strategic projects. The role will focus on loyalty program support, identifying and implementing best practices across our multiple brands, supporting partnership development, and supporting other ad-hoc projects within the broader customer marketing team. The ideal candidate needs to be able to operate both independently and within a matrix organization where they are interdependent on other functions to deliver their objectives.

RESPONSIBILITIES

• Identify, document, and share best practices across our customer marketing and loyalty teams.

• Support brand loyalty teams with loyalty program research, development, and evolution.

• Conduct competitive tracking and research on QSR loyalty and customer engagement landscape and benchmark how Inspire Brands is competing across several competencies.

• Support enterprise partnership strategy development, partner evaluation, and partnership execution.

• Collaborate with cross-functional teams to build reports, presentations, and best practice documents to support the larger customer marketing and loyalty team.

• Lead and deliver ad-hoc projects that support customer marketing and loyalty on time and on budget.

EDUCATION AND EXPERIENCE QUALIFICATIONS

• Preferred 4-Year Degree required, preferably with a focus on Business Administration.

• 3+ years of experience in Business, Marketing or Loyalty operations, or QSR industry experience is a plus.

• Prior experience in customer relationship management (CRM) or loyalty programs is preferred. Understanding customer behavior, segmentation, and engagement strategies is vital.

• Familiarity with user experience (UX) design principles and a passion for creating customer-centric loyalty experiences.

• Experience with CRM and MarTech platforms such as Epsilon, Salesforce Marketing Cloud, mParticle, etc is a plus.

REQUIRED KNOWLEDGE, SKILLS, or ABILITIES

• Enjoys working in a fast-paced, constantly iterating environment. Flexibility and adaptability are key traits for success in this role.

• Excellent organizational abilities, including managing complex priorities and multiple projects simultaneously.

• Demonstrates initiative and the ability to work independently. A self-starter takes ownership of tasks and drives them forward without constant supervision.

• Strong written and oral communication skills are crucial. The ability to convey both creative and technical feedback is essential for collaborating with cross-functional teams.

Inspire Brands is a multi-brand restaurant company whose portfolio includes nearly 32,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC Drive-In restaurants worldwide.

We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.