Aston Carter Marketing Strategy Coordinator in Glendale, California
A global business segment for a top entertainment company with the mission of providing highly-personalized entertainment experiences to diverse consumers around the world access to the content they want most, on the latest platforms, at a time of rapidly-evolving consumer habits deliver. The Marketing Strategy Coordinator is responsible for supporting awareness marketing initiatives around the brand and titles. Reporting into the Director, Marketing Strategy, this role will support the Marketing Strategy team on campaign management and reporting. Reporting to the Director, Marketing Strategy, this role will be responsible for providing strategic guidance and materials to aid the development and execution of fully integrated marketing campaigns to increase awareness and engagement around the content.
• Coordinate marketing efforts across the team and cross functionally
• Build and maintain campaign trackers for the team
• Manage weekly and executive reporting, ensuring full funnel narrative is established for the Brand
• Collaborate with cross-functional teams
• Capture meeting notes and next steps to guide cross-functional planning and work
• Track marketing trends to better inform campaigns and overall strategy
• Collaborate with Strategic Planning and Marketing Strategy teams
Additional Skills & Qualifications:
• Experience with streaming platform marketing – how to build effective awareness marketing campaigns to drive awareness, engagement, and subscriber growth.
About Aston Carter:
At Aston Carter, we’re dedicated to expanding career opportunities for the skilled professionals who power our business. Our success is driven by the talented, motivated people who join our team across a range of positions – from recruiting, sales and delivery to corporate roles. As part of our team, employees have the opportunity for long-term career success, where hard work is rewarded and the potential for growth is limitless.
Established in 1997, Aston Carter is a leading staffing and consulting firm, providing high-caliber talent and premium services to more than 7,000 companies across North America. Spanning four continents and more than 200 offices, we extend our clients’ capabilities by seeking solvers and delivering solutions to address today’s workforce challenges. For organizations looking for innovative solutions shaped by critical-thinking professionals, visit AstonCarter.com. Aston Carter is a company within Allegis Group, a global leader in talent solutions.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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