Job Information
Amgen Regional Marketing Manager, Prolia in Guangzhou, China
Establish and implement pertinence regional marketing plan in accordance with national marketing plan and regional market performance and communication with central MKT and sales team. Building up brand of product and company. Handing sales team achieved regional sales target.
Principle Roles & Responsibilities
Implement innovative and effective marketing program according to the marketing strategy, close cooperation with central mkt, sales team.
Establish pertinent regional marketing plan
Accomplish national marketing plan with the cooperation of PM
Implement regional marketing programs with the cooperation of sales team
Actively feedback information from expert and competitor
Organize the Local academic meeting with attractive contents under our strategy
Manage market program budgets within financial limit
Deliver smooth sales communication and training, drive field force implementation of marketing strategy
Clearly delivery marketing strategies to ensure the marketing plans and programs smoothly implement to obtain business growth
Collect sales team’s feedback through routine communication & field visit: Environment, Competition, Brand Message, Activities
Routine product knowledge training to sales team
Joint call with MIC and DSM, attend regular meeting
Keep in touch with the PM and Medical for the clinic studies, and make sure completing the studies on time
Coordinate with sales manager through the integration program for making consents on local promotion
Develop and manage KOL
Establish KOL profile.
Organize pertinent activity and development plan of KOL
Hiring qualification and requirements
Years of Working Experience :
At least 3 years’ experience
At least 2 years’ experience in sales or marketing unit of major or joint venture Pharma Company
Skills 技能:
Language skill: Good at English listening, speaking, reading and writing.
Good skills of MS Office tools
Education/Qualifications
- University Degree and above
Related field requirements
- Medication, marketing, commerce preferred; Experience in CV field preferred
Job Required Competencies
Good accountability of medical understanding and marketing plan implementing.
Knowledge and experience in driving regional product management
Excellent analytical, communication skill and good accountability of problem solving.
Excellent presentation and interpersonal skill
Leadership / coaching skill
Manage Oneself/demonstrate leadership within own role
Amgen
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