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Publicis Groupe Associate Creative Director, Copy in New York, New York

Company Description

We're Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you're our next Associate Creative Director, Copy, helping us to deliver game-changing campaigns for Consumers & HCPs.

Read on to learn more about what qualities we're looking for in a new member of the crew and why you're gonna dig working with us.

Job Description

How you’ll strengthen the team:

Our team is looking for someone who can partner with Creative, Account, and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives. Beyond that, here’s how you’ll make your mark:

  • Lead client engagements in partnership with Account Directors

  • Lead Creative to conceive and create the most compelling on-strategy marketing ideas and executions possible

  • Manage and own creative output across design, copy and UX on assigned engagements

  • Partner with Account & Strategy to strengthen engagement strategies and Creative Briefs

  • Successfully lead creative output for business development opportunities & pitch as necessary

  • Align creative work against strategy & business objectives

  • Deliver fluent knowledge of interactive and print capabilities, animation and user experience

  • Manage group of direct reports (Design, Copy) and actively participate in review process

  • Shepherd creative deliverables through obstacles internal and external, prioritizing quality

Hell yes, I want to do all of that. But tell me more about Heartbeat…

Heartbeat is a healthcare marketing & creative agency, headquartered in NYC and powered by 300 smart people all over the US. In the past four years, we’ve been named a 4-time “Best Place to Work” by AdAge and MM+M and a “Diversity & Inclusion Champion” by MedAdNews .

We care about three big things:

1. Empowering Challenger Brands

We work with marketers who have big mountains to climb and the ambition to make it happen. As their sherpa and sidekicks, we must relentlessly deliver on our core values: insightful, inventive, and courageous.

2. Being the Best Place You’ll Ever Work

This isn’t all pool tables and Bagel Fridays — it’s about giving you the support to do and be your best. Examples include the ability to work wherever (forever), unlimited PTO, and self-care stipends. We also love to let loose, whether through selfie scavenger hunts or bouts of companywide bingo that would shock even the rowdiest retirement communities.

3. Fostering a Diverse & Caring Community

We’re the most diverse agency in healthcare, by design. No matter your story, you’ll find representation and amplification — through our affinity groups, cultural celebrations, and unwavering support no matter what society throws at us. We’re proud to say that you can be anything you want at Heartbeat (as long as it’s not an a**hole).

There’s a reason 1/3 of Heartbeaters have been here for 4+ years and we have a 90% retention rate. We hope you’ll experience it for yourself.

About Publicis Health & Publicis Groupe

Heartbeat is a proud member of Publicis Health, the largest health communications network in the world. Publicis Health is one of the four solutions hubs of Publicis Groupe, the third-largest advertising and media company in the world — offering us unparalleled global reach and resources.

Qualifications

What you’re bringing with you:

Across 6-10+ years of agency experience, you know what it takes to slay creative copy development. These are the core skills you’ve totally nailed:

  • Knowledge of the pharmaceutical and healthcare industries is a must

  • Experience working on HCP and DTC (mandatory)

  • Launch brand experience is a must

  • Experience working on a Women’s Health brand is a plus

  • Ability to understand the “big picture” of the project and how it fits with the full consumer experience and client expectations

  • Experience mentoring creative teams with objective guidance and feedback.

  • Ability to develop, present and sell creative concepts for clients

  • Significant portfolio of cross-channel advertising campaign development

  • Flexibility, good judgment, and attention to detail

  • Strong management and supervisory skills

  • Proven problem-solving skills

  • Positive attitude and sense of humor essential

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $98,500- $165,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/02/2024.

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