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Job Description

This role is based remotely but if you live within a 50-mile radius of [Warren, MI, Austin, TX, or Mountain View, CA facilities], you are expected to report to that location three times a week, at minimum.

This job may be eligible for relocation benefits.

Overview

The Assistant Manager, Media Tech Strategy will manage the ongoing analysis, selection, and implementation of all technology required to activate paid media. This person will identify and scale solutions to facilitate GM paid media activation and enable growth for brands and markets globally. This person will also build a strategy for technology platforms required within and across all paid media channels (including, but not limited to video and display ad serving, programmatic, paid search, paid social, media bill/pay systems, media workflow tools, and media research tools). The ideal candidate will have a foundation in paid media/marketing, including data, research, planning, and digital media.

Major Duties and Responsibilities

• Provide strategy for building out paid media tech to facilitate in-house media buying and planning across GM vehicle brands and corporate brands in the US and globally

• Build well-defined process for working within tech platforms and establish guidelines for how internal tools integrate with other internal and external platforms and tools

• Main point of contact for media technology platforms including regular meetings, business needs updates, and guidelines for contact with GM organizations and stakeholders

• Conduct ongoing reviews and analysis of the media technology landscape and maintain best-in-class partnerships

• Build recommendations and finalize selection of tech platforms

• Assist with implementation and rollout of tech platforms including extensive training for GM in-house team

• Provide and/or facilitate media tech platform capabilities updates for GM in-house team, vehicle brand teams, other GM stakeholders, and agency partners that are involved in paid media

• Continuously troubleshoot and work with tech platforms to solve user issues or needs that arise

• Business stakeholder working with GM Purchasing, GM Legal, and GM Privacy to negotiate tech platform contracts

• Work with internal and external stakeholders to facilitate any export of data required for integration with other data sources, overarching media analysis, or reporting tools

Additional Job Description

Skills and Abilities

• Ability to build strong relationships and establish trust with internal and external stakeholders

• Ability to track and manage large global initiatives

• Desire to remain current in the media space through ongoing education and skill development

• Strong presentation skills, including written and oral communications

• Positive attitude in the face of complex / unpredictable situations

• Skilled in the use of Microsoft Word, Powerpoint, and Excel

Qualifications

• Bachelor’s degree in marketing, business, technology or closely related areas

• 5 years of experience in paid media; agency and/or automotive experience in either area preferred

• Experience with media tech platforms such as Mediaocean, Google Marketing Platform, Innovid, Comscore, or equivalent platforms

Compensation: The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws. The compensation may not be representative for positions located outside of New York, Colorado, California, or Washington.

• The salary range for this role is ($104,000-$166,300). The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.

• Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.

• Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:

• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;

• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;

• Company and matching contributions to 401K savings plan to help you save for retirement;

• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;

• Tuition assistance and student loan refinancing;

• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.​

We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:

Our Company (https://search-careers.gm.com/en/working-at-gm/)

Our Culture

How we hire​​​​​​​ (https://search-careers.gm.com/en/how-we-hire/)

Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.

Explore our global location s

The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.